HOSPITALITY: MIXED USE / RETAIL: SPORTS FASHION
Lincoln Park, CH
Interior Design / Branding / Fixtures & Displays / Lighting / Custom Fabrication / Millwork / Installation
Photo Credit: Eric Kleinberg
555 along with the lululemon's store innovations team approached this store with one intention: to be a physical space for the philosophy and practice lululemon and their guests have lived by for 20 years: the sweat life. From fitness to fuel, mindfulness to connection, and personal development to personal growth, lululemon at Lincoln Park focuses on the whole human.
When we sweat, grow, and connect we ignite our community and ourselves. The result is a playground for everyone wanting to get more out of life, to get curious, to get sweaty, to get still, to get fueled, to get connected. This is a true community space designed for human interaction and growth.
The 20,000-square-foot loft-like space includes a massive skylight, steel beams, layered wood, and large windows to form an open environment. The expansive space features a variety of seating areas throughout, perfect for those who want to come together and also for those seeking moments of solitude. Modern yet homey, you’re greeted by reclaimed oak and existing concrete floors, large expanses of custom millwork and glazing by 555, cozy fabrics, and lush greenery.
Spaces to be explored include a few unexpected ones like the FUEL café, a cocoon-like meditation space, sweat studios, luxurious locker rooms, and a few more expected lululemon experiences in men’s and women’s retail. The men’s retail space is the fullest expression of men’s assortment in any physical space to date, iterating that every detail of the retail experience has been considered. Overall, 555 and lululemon designed a multi-purpose place with one purpose in mind, to help guests unleash their potential.