Hard Rock Hotels Tropical Resorts

Product Description

Over the last decade 555 has helped them with the interior design, development and production of several hospitality spaces in Hard Rock Hotels’ tropical resorts, including Punta Cana, Panama, Puerto Vallarta, Tampa, Las Vegas, Cancun and Riviera Maya.

Each location comprised of a range of unique spaces spanning all levels of hospitality and retail design: souvenir shops, lobby bars, high-end restaurants, casual dining common areas, and guest quarters. Conceptually, we focused on the organic integration of music and rock influences throughout each environment. Our biggest design challenge with working with Hard Rock was collaborating with ownership to identify unique opportunities to integrate their brand aesthetic and tone of voice into the interior design while aligning each hospitality space with the local culture, effectively making each a unique destination. In the end, each space included a range of custom design elements, including artwork, sculptural installations, furniture, graphics, and lighting.